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RTR Marketing Group · San Diego

Built Through Relationships.

We help ambitious brands and businesses grow — through content, brand partnerships, live events, and an athlete network built on real relationships. Strategy to execution, under one roof.

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Brand PartnershipsContent CreationAthlete MarketingEvents & ActivationsSocial StrategyCommunity ExperiencesBrand PartnershipsContent CreationAthlete MarketingEvents & ActivationsSocial StrategyCommunity Experiences
How We Work

From strategy to execution.

01

Discover

We learn your goals, your audience, and what makes you different.

02

Strategy

We build the plan — positioning, partnerships, and the right channels.

03

Create

We produce the content, campaigns, and experiences that bring it to life.

04

Activate

We launch and connect — putting your brand in front of the right people.

05

Grow

We measure, refine, and build on what works — together, for the long term.

Relationships create opportunities.

For the brands we work with, that means genuine reach, earned trust, and audiences that actually pay attention. Our athlete network is one of our greatest strengths — but we are far more than athlete marketing.

Our Story

More than a marketing agency.

RTR Marketing Group was built on one belief: great opportunities are created through great relationships. What started as three brothers with big ideas and strong connections has grown into a full-service partner for the brands, businesses, creators, and communities we work with.

As athletes ourselves, we’ve seen firsthand how powerful relationships can be. The most impactful marketing doesn’t come from advertisements alone — it comes from trust, authentic experiences, and the people around us.

Create Value. Build Relationships. Deliver Results.

Who we work with
BrandsBusinessesAthletesCreatorsCommunities
What We Stand For
i.

Relationships First

Every opportunity begins with a relationship.

ii.

Authenticity

Real connections create real results.

iii.

Community Impact

Great brands contribute to the communities they serve.

iv.

Opportunity Creation

We create opportunities for athletes, brands, businesses, and creators.

v.

Innovation

Modern marketing requires creativity, adaptability, and forward thinking.

vi.

Excellence in Execution

Ideas matter, but execution builds trust.

What You Get

Marketing that moves the business.

We measure success the way you do — in reach, reputation, and relationships that compound. Here’s what a partnership with RTR is built to deliver.

01

Reach the right audience

Tap into an authentic athlete and creator network — the kind of reach and trust that paid ads can't buy.

02

Build a brand people believe

Premium content and partnerships that make you credible, not just visible — so attention turns into loyalty.

03

Show up in the real world

Events, activations, and community moments that turn impressions into real relationships with real people.

04

Grow with a partner, not a vendor

One team across strategy, content, and execution — invested in your long-term growth, not a one-off campaign.

The Founders

Three brothers, one belief.

Justin Johnson
Justin Johnson
Founder · Brand Partnerships & Business Development

Raised in Carlsbad, California and developed in New York as a Division I student-athlete at Fordham University, Justin combines a relationship-first mindset with an entrepreneurial approach to business — leading partnership development, brand strategy, and new business, and creating meaningful connections between brands, athletes, creators, and communities.

Noah Allen
Noah Allen
Co-Founder · Creative Director & Head of Athlete Relations

An entrepreneur, athlete, and creative from San Diego with a degree in Business Administration, Noah leads creative direction and athlete relations — helping athletes and brands create partnerships, grow exposure, and build meaningful opportunities. Faith, family, and hard work drive everything he does.

KJ Chatham
KJ Chatham
Co-Founder · Partner

A Business Finance student and former collegiate quarterback, KJ develops strategic partnership opportunities, structures athlete-brand collaborations, and oversees business operations — bringing athletic experience, industry relationships, and business insight to every partnership, with a focus on long-term value for athletes, brands, and the wider RTR network.

Get In Touch

Ready to work together?

Whether you’re a brand looking to reach a new audience or an athlete building your image — we want to hear from you.